How to Track Email Opens in HubSpot

Why Email Tracking Matters

Knowing who opened your emails helps you:

• Prioritize follow-ups - engage interested contacts first
• Time your calls - reach out when they're thinking about you
• Measure interest - multiple opens = high engagement
• Optimize campaigns - learn what resonates

The Traditional HubSpot Way

To see email opens:

1. Navigate to Marketing → Email
2. Find your sent email
3. Click to view details
4. Go to the Performance tab
5. Scroll to Recipients
6. Filter by Opened
7. View the list

Or check individual contact timelines.

The Shabe Way

Just ask:

"Show me who opened my last email"

Or:

"Which contacts opened the pricing email?"

Shabe shows engagement instantly.

Query Examples

"Who opened my email from yesterday?"
"Show contacts who opened but didn't click"
"List all recipients who haven't opened yet"
"Show email opens for the TechCorp campaign"
"Who opened my follow-up email multiple times?"

Engagement Insights

Get deeper analysis:

"Show open rates by segment"
"Which emails had the best open rates this month?"
"List contacts with consistent open patterns"
"Compare open rates across campaigns"

Follow-Up Triggers

Use engagement for action:

"Show contacts who opened but didn't reply"
→ Create follow-up task list

"Find hot leads based on email engagement"
→ Prioritize outreach

"Export engaged contacts for calling"
→ Download CSV for dialing

Real-Time Alerts

Ask Shabe to monitor:

"Alert me when someone opens the proposal email"
"Notify me of opens from executive contacts"
"Track opens on my outbound sequence"

Engagement Scoring

Combine with other metrics:

"Show contacts with 3+ email opens and a website visit"
"Find engaged leads with no deal yet"
"List contacts with high email engagement but low activity"

Get Started

Connect your HubSpot to Shabe and try "Show me who opened my last email" for instant engagement insights.